Last updated: 21 September 2026
of WAGENOW LTD, prepared under the UK General Data Protection Regulation (Regulation (EU) 2016/679 as retained in UK law and as amended by the Data (Use and Access) Act 2025 — the “UK GDPR”), the Data Protection Act 2018, and the Privacy and Electronic Communications (EC Directive) Regulations 2003 (PECR).
1. About this Cookie Policy
1.1 This Cookie Policy explains what cookies are, how WAGENOW LTD (“we”, “us”, or “our”) uses them on the website at wagenow.co.uk (the “Website”), the categories of cookies we use, the information we collect through cookies, and how you can manage your preferences.
1.2 Full details of how we collect, store, use and protect your personal data are set out in our Privacy Policy. This Cookie Policy should be read together with the Privacy Policy.
1.3 WAGENOW LTD is a company registered in England and Wales under Company No. 16689420, with its registered office at 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom. For any cookie or privacy query please contact us at help@wagenow.com.
1.4 Your consent applies to the following domain: wagenow.co.uk. You can change or withdraw your consent from the Cookie Declaration on our Website at any time.
2. What are cookies?
2.1 Cookies are small text files stored on your device when you visit a website. They allow the website to remember information such as your preferences, whether you’re logged in, and how you interact with the site.
2.2 Cookies may be set by us (first-party cookies) or by third parties whose services are embedded in the Website (third-party cookies). Some cookies contain identifiers that constitute personal data under the UK GDPR — for example, an IP address linked to a device identifier — and are therefore processed in accordance with our Privacy Policy.
3. Our lawful basis for using cookies
3.1 Under regulation 6 of PECR, we may set strictly-necessary cookies without your consent because they are essential for the Website to work. Without them, features such as your session, security and cookie-preference storage cannot function.
3.2 For all other categories of cookies — preference, analytics and marketing — we set them only after you have given prior, specific, informed and unambiguous consent through the cookie banner presented on your first visit. Continued browsing alone does not amount to consent.
3.3 Where a cookie processes your personal data, the lawful basis for that processing under Article 6 of the UK GDPR is either your consent (Article 6(1)(a)) — for non-essential cookies — or our legitimate interest in operating a safe, functional Website (Article 6(1)(f)) — for strictly-necessary cookies.
4. Categories of cookies we use
4.1 We group the cookies used on the Website into the following categories:
- Strictly-necessary cookies — enable core functionality such as session management, security, load balancing, and remembering your cookie-consent choices. These cannot be switched off in our systems.
- Preference cookies — remember choices you make, such as language or region, so we can provide a more personalised experience.
- Analytics cookies — help us understand how visitors use the Website (which pages are visited, how long, referring sources), so we can improve it. Analytics cookies are only set after you give consent.
- Marketing cookies — used to measure the effectiveness of our marketing and, where relevant, to serve you with content or advertisements more relevant to your interests on this and other sites. Marketing cookies are only set after you give consent.
4.2 An up-to-date list of the specific cookies used on the Website (including cookie name, provider, purpose, category and retention period) is generated automatically below:
The list below details the individual cookies used on the Website:
| Cookie | Description |
|---|
5. Third parties and international transfers
5.1 Some third-party cookies (for example, analytics or marketing pixels) may cause your personal data — including IP address and cookie identifiers — to be transferred outside the United Kingdom.
5.2 Where such transfers happen, we rely on: (a) the UK’s adequacy regulations for transfers to countries covered by them (including the European Economic Area), or (b) the International Data Transfer Agreement (IDTA) issued by the Information Commissioner’s Office, or the UK Addendum to the EU Standard Contractual Clauses, for other jurisdictions.
6. How to control your cookie preferences
6.1 On your first visit to the Website you will see a cookie banner. Your choices are:
- Accept all — we set the analytics, preference and marketing cookies listed in section 4.
- Reject all — only strictly-necessary cookies are set.
- Manage preferences — choose which categories to allow.
6.2 You can change your preferences at any time by clicking the “Cookie Settings” link in the Website footer. This re-opens the consent notice and lets you change your choices or withdraw consent entirely.
6.3 You can also block or delete cookies directly in your browser. The Information Commissioner’s Office publishes guidance for the public at ico.org.uk/for-the-public/online/cookies/. General information about cookies and how to manage them is available at wikipedia.org and allaboutcookies.org.
6.4 If you disable strictly-necessary cookies, parts of the Website may not function correctly.
7. Your rights and how to complain
7.1 Where a cookie processes your personal data, you have the rights set out in the UK GDPR — including the rights of access, rectification, erasure, restriction, portability, objection, and withdrawal of consent. See the “Recipient’s Rights” section of our Privacy Policy for full details of how to exercise these rights.
7.2 If you’re unhappy with how we handle cookies or your personal data, please contact us first at help@wagenow.com. If we cannot resolve your concern, you can complain to the Information Commissioner’s Office:
Information Commissioner’s Office
Wycliffe House, Water Lane
Wilmslow, Cheshire SK9 5AF, United Kingdom
Phone: 0303 123 1113
Website: ico.org.uk
Email: icocasework@ico.org.uk
8. Changes to this Cookie Policy
8.1 We may update this Cookie Policy from time to time to reflect changes in the cookies we use, in the services embedded in the Website, or in applicable law. The “Last updated” date at the top shows when this policy was last changed. Material changes will be notified by a prominent banner on the Website.
